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Experienced CRO Expert
Budget: $TBD

Technologies: Conversion Rate Optimization, Web Design

We are in search of an experienced Conversion Rate Optimization (CRO) Expert to enhance the performance of our clients' websites in the energy consultancy sector, with a primary focus on lead generation. The ideal candidate should have a proven track record in CRO and possess significant experience in consultancy within the energy industry.

Responsibilities:

  1. Website Audits:

    • Conduct comprehensive website audits to identify areas for improvement.
  2. CRO Strategies:

    • Develop and implement effective CRO strategies aimed at increasing lead generation.
  3. A/B Testing and Feedback:

    • Execute A/B testing initiatives and gather user feedback in collaboration with cross-functional teams.
  4. Data Analysis:

    • Analyze website data and user behavior to provide data-driven recommendations for optimization.
  5. Industry Trends:

    • Stay updated on industry trends and best practices in Conversion Rate Optimization.

Qualifications:

  1. Proven Experience:

    • Demonstrated experience as a CRO Expert, with a specific focus on lead generation.
  2. Energy Consultancy Background:

    • Background in consultancy within the energy sector is a mandatory requirement.
  3. Tool Proficiency:

    • Proficient in CRO tools, analytics platforms, and A/B testing methodologies.
  4. Analytical Skills:

    • Strong analytical skills to translate data into actionable insights.
  5. Communication Skills:

    • Excellent communication skills for effective collaboration with diverse teams.

Requirements:

  1. Educational Background:

    • Bachelor's degree in Marketing, Business, or a related field.
  2. Experience:

    • Minimum of [X] years of experience in CRO, preferably within the energy consultancy space.
  3. Tool Proficiency:

    • Proficiency in relevant tools such as Google Analytics, Hotjar, Optimizely, etc.