Sr. Paid Media Manager

Define and evolve Bloomerang’s paid media strategy aligned to revenue targets and GTM goals. Develop annual and quarterly acquisition plans tied to pipeline and CAC goals. Lead testing roadmap across channels (creative, audience, bidding, messaging). Own the contribution percent of paid to the all-in revenue targets. Partner with Sales, Customer, and Revenue teams to align on pipeline quality and revenue outcomes. Provide executive-ready reporting on performance trends and insights. 5–8+ years in performance or growth marketing with CAC/ROI targets. Manage six- to seven-figure budgets across LinkedIn, Meta, YouTube, CTV. Full-funnel demand gen, attribution, and complex B2B sales cycles. Data modeling/analytics: forecasting CAC/LTV; Salesforce/GA/Marketo. Executive-ready communication and reporting. Agency/vendor leadership and cross-functional collaboration. Health, vision, and dental insurance with HealthiestYou access. Generous PTO: 20 days, 3 flex days, 4 volunteer days, 12 holidays, parental leave. 401k match to help invest in your future. Equipment shipped to your door. Fully remote within the U.S. and select Canadian provinces; Indianapolis HQ option.