Marketing

rasa.io

Deliver personalized newsletters powered by AI-curated content, tailored to each subscriber automatically.

4.7/5 Rating
SOC 2, GDPR Compliant
2,000+ Organizations
category
AI Email Marketing & Personalization
Ideal For
Associations, Publishers, Media, B2B Companies, Nonprofits
deployment
SaaS / Cloud
Integrations
50++ Apps
security
SOC 2, GDPR
API Access
REST API, RSS, Webhooks

Product Description

rasa.io is an AI-driven email newsletter automation platform that personalizes content for each individual subscriber. Instead of sending the same newsletter to everyone, rasa.io curates news, articles, and resources using machine learning based on each recipient’s reading behavior, engagement history, and preferences. With automatic content sourcing, smart filtering, personalization scoring, and robust analytics, organizations can deliver engaging newsletters without manual content curation. Ideal for associations, publishers, media companies, and B2B organizations, rasa.io increases engagement, saves editorial time, and scales personalized communication effortlessly.

From Challenge to Success

See the transformation in action

Challenge

Manual newsletter creation consumes too much time
Same content for all subscribers leads to lower engagement
Difficulty sourcing consistent, high-quality content
Limited personalization capabilities in traditional email tools
Lack of insight into content performance and reader preferences

Results

57%
Higher Email Engagement
45%
Reduction in Content Curation Time
32%
Improvement in Reader Retention

Features

Core Functions at a Glance

AI-Powered Content Curation

Automatically curate articles from trusted sources

Saves hours of manual effort

Individual-Level Personalization

Each subscriber receives unique, relevant content

Improves email open and click rates

Smart Send & Automation

Automatically send newsletters on schedule

Reduces operational workload

Behavior-Based Insights

Track clicks, reading patterns, and preferences

Optimizes long-term engagement

Content Source Management

Import content via RSS feeds, URLs, or integrations

Supports flexible content strategies

White-Label & Branding

Fully customize email layout and design

Reinforces brand identity

Real-World Use Cases

See how teams drive results across industries

Personalized Member Newsletters
Associations and nonprofits send AI-curated newsletters tailored to each member’s interests.
40%
Increase in member engagement
Content Distribution for Publishers
Media and publishers automate daily news digests using smart curation and personalization.
3x
Increase in reader interaction
Thought Leadership & B2B Communication
B2B brands share high-quality industry insights without manual curation.
50%
Faster content delivery cycles

Integrations

Seamlessly connect with your entire tech ecosystem

M

Mailchimp

Explore

Sync subscribers and extend newsletter personalization using Mailchimp lists.

H

HubSpot

Explore

Connect rasa.io engagement insights with HubSpot CRM workflows.

W

WordPress

Explore

Automatically pull new blog content into your newsletter.

R

RSS Feeds

Explore

Import content from unlimited RSS sources for automated curation.

S

Salesforce

Explore

Integrate subscriber activity and behavioral insights with CRM records.

Z

Zapier

Explore

Automate subscriber sync, tagging, and personalization workflows.

Pricing, TCO & ROI

Request a meeting to discuss rasa.io's pricing.

Schedule a Meeting

Customer Success Stories

Real results from real customers

American Marketing Association

"rasa.io helped us scale personalized newsletters across our chapters while reducing manual work dramatically."
— Emily Johnson, Director of Member Engagement

Credit Union Association

"Every subscriber now receives content aligned with their interests, doubling our click-through rates."
— Mark Evans, Communications Lead

B2B Insights Group

"AI-curation from rasa.io transformed our thought leadership strategy with consistent, high-engagement newsletters."
— Sophia Perez, Head of Content

Security, Compliance & Reliability

Enterprise-grade security you can trust

Certifications
SOC 2 compliant, GDPR aligned
Data Residency
US and EU data hosting options
Access Control
Role-based access, multi-user permissions
Uptime SLA
99.9% uptime guarantee
Encryption
AES-256 encryption at rest, TLS 1.3 in transit
Security Testing
Ongoing vulnerability scans and third-party audits

Implementation with AiDOOS

Outcome-based delivery with expert support

Delivery Model

Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists

Implementation Timeline

Discover
Requirements gathering, current state assessment, success criteria definition
1
Integrate
System connections, data migration, custom configurations
2
Validate
UAT, performance testing, security audits
3
Rollout
Phased deployment, user training, go-live support
4
Optimize
Performance tuning, adoption monitoring, continuous improvement
5

Alternatives & Comparisons

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customization Good
Ease of Use Excellent
Enterprise Features Fair
Pricing Very Good
Integration Ecosystem Good
Mobile Experience Excellent
AI & Analytics Very Good
Quick Setup Excellent

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Frequently Asked Questions

Everything you need to know

How does AiDOOS integrate rasa.io with our existing marketing tools and CRM?
AiDOOS configures API and webhook integrations between rasa.io and systems like HubSpot, Mailchimp, Salesforce, or custom CRMs, ensuring seamless subscriber sync, content flow, and engagement tracking.
How does AiDOOS implement rasa.io for automated newsletter personalization?
AiDOOS sets up content sources, personalization rules, subscriber segmentation, automation workflows, and branded newsletter templates to deliver fully personalized emails without manual work.
Can AiDOOS customize rasa.io content rules for our audience?
Yes. AiDOOS configures custom curation logic, article filtering, keyword relevance, and AI scoring models to align newsletter content with your audience’s interests.
How does AiDOOS handle content source mapping within rasa.io?
AiDOOS connects RSS feeds, websites, blogs, and external sources, and applies automated filtering rules to ensure curated content is clean, relevant, and compliant.
Can AiDOOS integrate rasa.io performance analytics with BI tools?
Absolutely. AiDOOS exports rasa.io metrics to dashboards like Looker Studio, Power BI, or custom analytics systems for unified engagement reporting.
Does AiDOOS support migration from existing newsletters to rasa.io?
Yes. AiDOOS manages template recreation, subscriber segmentation, content tagging, and automation setup to migrate from Mailchimp, Constant Contact, HubSpot, or home-grown systems.
Can AiDOOS help with white-labeling and branding in rasa.io emails?
Yes. AiDOOS customizes layouts, fonts, colors, header/footer elements, and dynamic blocks to match your brand guidelines precisely.
How fast can AiDOOS deploy rasa.io for our organization?
Using outcome-based execution, AiDOOS typically completes full rasa.io implementation 40% faster than traditional agencies.
Does AiDOOS support AI optimization inside rasa.io?
Yes. AiDOOS configures personalization scoring, article ranking rules, and behavioral learning settings to enhance rasa.io’s AI-driven content selection.
Can AiDOOS automate recurring newsletter generation using rasa.io?
Yes. AiDOOS sets up automated send schedules, smart campaigns, and behavioral triggers so newsletters are fully generated and delivered without manual involvement.