TixTrack

TixTrack is a leading provider of innovative ticketing solutions, specializing in mobile-first, cloud-based platforms tailored for the live entertainment and attractions industries. Established in 2008 and headquartered in Los Angeles, California, TixTrack has developed products that enhance the ticket purchasing experience for consumers while streamlining operations for venues and event organizers.

Key Products:

1. Nliven:

   • Overview: Nliven is a customizable ticketing platform designed for reserved seating venues such as theaters, auditoriums, and arenas. It offers an intuitive interface, real-time reporting, and mobile ticketing capabilities, enabling venues to manage ticket sales efficiently.

     TixTrack

   • Features:

     • Easy-to-use interface for both administrators and customers.

     • Real-time analytics and reporting tools.

     • Mobile ticketing and check-in functionalities.

     • Marketing and promotional tools to boost sales.

     • Secure payment processing through integration with Stripe.

     • Social media integration for broader reach.

     • Support for multiple ticket types and pricing options.

     • Ability to sell merchandise and concessions alongside tickets.

2. Ticketure:

   • Overview: Ticketure is a comprehensive ticketing solution tailored for general admission and timed-entry venues, including museums, visitor attractions, and immersive experiences. It offers features like mobile ticketing, membership management, and seamless integration with third-party services.

     TixTrack

   • Features:

     • Comprehensive ticketing platform adaptable to various event types.

     • Customizable to meet the unique needs of each client.

     • Scalable to accommodate events of all sizes.

     • Access control and fraud prevention tools.

     • Ticket scanning and check-in capabilities.

     • Real-time reporting and analytics.

     • Mobile and print-at-home ticket options.

     • Secure payment processing.

     • Marketing and promotional tools.

     • Social media integration.

     • Customizable seating charts and reserved seating options.

Company Milestones:

• Acquisition by The Nederlander Organization: In August 2022, The Nederlander Organization, a prominent operator of live theaters in the United States, acquired TixTrack. This strategic move aimed to enhance ticketing operations and improve the guest experience across Nederlander Theatres.

  Broadway News

Clientele:

TixTrack serves a diverse range of clients, including theaters, museums, and attractions worldwide. Their solutions are utilized by organizations seeking to modernize their ticketing systems and provide seamless experiences to their patrons.

Conclusion:

TixTrack stands out as a forward-thinking company in the ticketing industry, providing modern, user-friendly solutions that cater to the evolving needs of venues and event organizers. Their commitment to innovation and customer satisfaction positions them as a preferred partner for organizations aiming to enhance their ticketing operations.

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