B2B User Acquisition Manager

New

Skills

A/b Testing Advertising B2b Communication Crm Data Analysis Facebook Ads Manager Google ads Paid Social Social Media

Join Goodnotes as a User Acquisition Manager (B2B) and play a pivotal role in driving high-quality user growth for our platform. As a key member of our distributed Growth Marketing team, you will develop and execute innovative multi-channel strategies to attract and retain B2B users. This fully remote position offers the opportunity to work alongside talented marketers, designers, and cross-functional teams, optimizing campaigns and contributing to the evolution of human and AI collaboration.

Job Overview

We are seeking a visionary and strategic User Acquisition Manager to lead and scale our user growth efforts across various paid and referral channels. You will be responsible for planning, executing, and optimizing campaigns, working closely with the Marketing, Insights, and Monetization teams to achieve ambitious acquisition targets.

Key Responsibilities
  • Develop and implement comprehensive user acquisition strategies across paid search, paid social, and referral programs.
  • Plan, launch, monitor, and optimize campaigns on platforms such as Google Ads, Apple Search Ads, Facebook, and Instagram.
  • Drive continuous improvement in ROAS through data-driven insights, A/B testing, and campaign optimization.
  • Utilize Mobile Measurement Partners (MMPs) like AppsFlyer or Adjust to track and analyze campaign performance.
  • Collaborate with cross-functional teams to align on attribution models and optimize marketing spend.
  • Manage budgets, forecast spend, and reallocate resources to maximize growth efficiency.
  • Own end-to-end reporting and deliver actionable insights to stakeholders.
Required Skills & Qualifications
  • 4+ years of hands-on experience in user acquisition, ideally in tech start-ups or fast-paced industries.
  • Proven experience managing B2B user acquisition campaigns across multiple markets.
  • Strong analytical abilities and experience with attribution models and campaign measurement.
  • Expertise in advertising platforms such as Google Ads, Apple Search Ads, Facebook Ads Manager, and MMPs like AppsFlyer or Adjust.
  • Excellent communication skills with the ability to present insights and recommendations clearly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

Share this job:

Similar Jobs

Senior Digital Analyst

Posted 7 days ago

Optimizing campaign performance through data-driven insights.

Utilizing AI tools for ad asset creation and predictive modeling.

A/b Testing Ab testing Ai Tools Bidding Strategies

Customer Journey Consultant

Posted 9 days ago

Analyze and evaluate businesses for marketing solutions

Educate and influence clients on best practice campaign strategies

A/b Testing Analytics Automation Conversion Rate Optimization

Senior Product Analyst

Posted 25 days ago

Drive long-term growth and provide insights in professional services domain.

Collaborate with Product Managers and cross-functional teams.

A/b Testing Ab testing Analyst BigQuery

Product Marketing Manager - Lifecycle/CRM

Posted 27 days ago

Crafting compelling narratives for user engagement

Leading feature launches for product growth

A/b Testing Ab testing Copywriting Crm

Senior Digital Marketing Analyst

Posted 28 days ago

Analyze campaign data to optimize performance

Design and execute A/B tests for campaign validation

A/b Testing Ab testing Ai Tools Analyst

Senior Analytics Manager

Posted 28 days ago

Lead and develop a team of analysts

Collaborate with business leaders on experiments and success metrics

A/b Testing Ai Tools Analytics Apis

Head of Marketing

Posted 28 days ago

Hiring a remote Head of Marketing with extensive experience in Meta & Google Ads and email marketing

Seeking a data-driven individual to optimize digital ad campaigns and email marketing strategies

A/b Testing Analytical Thinking Autonomy Communication Skills

Senior Analytics Manager Role

Posted 50 days ago

Lead and develop analytics team

Enable data-driven decision making

A/b Testing Analytics Apis Data Visualization

Product Manager, Growth

Posted 53 days ago

Drive growth initiatives for Linktree

Lead product strategy and execution

A/b Testing Agile Methodologies Conversion Optimization Data Analysis

Remote SEM Specialist Role

Posted 55 days ago

Recruit remote SEM professionals

Improve paid search performance

A/b Testing Data Analysis Google ads Google Analytics

Senior Product Analyst Role

Posted 57 days ago

Deliver actionable business insights

Drive growth and optimization strategies

A/b Testing Analyst BigQuery Customer Experience

Remote Performance Marketing Role

Posted 57 days ago

Promote a fully remote, global position

Drive performance marketing initiatives

A/b Testing Analytics Budget Management Data Analysis

Product Growth Analyst Role

Posted 59 days ago

Hire a remote growth analyst

Increase sales rep productivity

A/b Testing Communication Skills Data Analysis Growth Strategy

Senior Digital Marketing Analyst

Posted 60 days ago

Optimize digital marketing campaigns using data analysis

Leverage AI for asset creation and keyword optimization

A/b Testing Ab testing Analyst Digital Marketing

Senior Digital Marketing Analyst

Posted 60 days ago

Optimize digital marketing campaign performance using data insights

Design and validate tests for continuous campaign improvement

A/b Testing Ab testing Analyst Digital Marketing

Staff AI Engineer Role

Posted 61 days ago

Build and productionize advanced AI systems

Develop scalable LLM-powered applications and agents

A/b Testing Api Integration Architecture AWS

APAC Regional Growth Manager

Posted 65 days ago

Drive APAC regional growth for Kraken

Develop and execute localized marketing strategies

A/b Testing Analytics Cross-functional Collaboration Event Planning

Website Frontend Engineering Lead

Posted 72 days ago

Build world-class web experiences for ElevenLabs

Drive user engagement and conversion through impactful landing pages

A/b Testing Figma Full stack Javascript

Senior Lifecycle Manager Role

Posted 74 days ago

Drive global user growth and retention

Design and optimize lifecycle marketing campaigns

A/b Testing Amplitude Analytics Braze

Senior Growth Product Manager

Posted 75 days ago

Hire a remote Senior Product Manager

Drive growth for fleet management software

A/b Testing Data Analysis Growth Strategy Market Research

Growth Product Manager

Posted 76 days ago

Drive member loyalty and organic growth

Architect and scale rewards and referral ecosystem

A/b Testing Ab testing Agile Agile Methodologies

Growth Marketing Manager Role

Posted 78 days ago

Drive demand generation and go-to-market execution

Optimize marketing funnel and conversion rates

A/b Testing Ab testing Ai Tools Customer Experience

Remote Growth Marketing Manager

Posted 82 days ago

Hire a remote marketing manager

Drive user growth and engagement

A/b Testing Campaign Management Data Analysis Digital Marketing

Creative Strategist TikTok Expert

Posted 86 days ago

Research and identify viral content trends

Craft and test hooks, scripts, and storyboards

A/b Testing Copywriting Data Analysis Social media algorithms

Senior Growth Engineer Remote

Posted 87 days ago

Drive user growth and engagement

Collaborate with cross-functional teams

A/b Testing Data Analytics Engineer Git

Senior Product Analyst Role

Posted 89 days ago

Drive business growth through data analysis

Deliver actionable insights and recommendations

A/b Testing Ab testing Analyst BigQuery

Senior Marketing Data Analyst

Posted 89 days ago

Hire an experienced marketing data analyst

Enable remote full-time work within the US

A/b Testing Data Data Visualization Excel

Senior Digital Marketing Analyst

Posted 91 days ago

Analyze campaign data to generate insights

Optimize PPC performance using data-driven strategies

A/b Testing Ab testing Analyst Dashboard Development

Experiment Platform Engineering Manager

Posted 92 days ago

Lead development of privacy-preserving experimentation platform

Foster an inclusive and empowering remote engineering team

A/b Testing Ab testing Architecture Cloud Platforms

Senior Growth Designer Role

Posted 92 days ago

Hire a remote senior designer

Drive user growth and engagement

A/b Testing Data Analysis Figma Product Design

Senior ML Engineer Remote

Posted 93 days ago

Build and deploy real-time ML models for personalization and recommendations

Integrate machine learning outputs into mobile and backend user-facing features

A/b Testing AWS Docker Java

Staff AI Engineer Role

Posted 94 days ago

Build and productionize advanced AI systems using LLMs and agents.

Develop scalable platforms and backend infrastructure for AI-powered applications.

A/b Testing Ab testing Api Integration Architecture

Web Marketing Specialist

Posted 95 days ago

Build and optimize landing pages for marketing initiatives.

Coordinate and execute web projects across teams and languages.

A/b Testing Content management systems Css Digital Marketing

Senior Analyst Generalist Role

Posted 96 days ago

Transform business data into actionable insights

Drive strategic and data-driven decision-making

A/b Testing Looker Power Bi Project Management

Lead Data Analyst Role

Posted 96 days ago

Transform data into actionable business insights

Guide strategic decision-making and operations

A/b Testing Data Visualization Looker Power Bi

Customer Acquisition Product Manager

Posted 97 days ago

Enhance customer acquisition through product innovation

Optimize marketing workflows and tools

A/b Testing Ab testing Agile Agile Methodology

Software Engineering Internship

Posted 102 days ago

Develop scalable and reliable software systems

Collaborate in cross-functional engineering teams

A/b Testing Css Data Structures Front end

Remote Email Manager

Posted 103 days ago

Manage remote email campaigns

Implement marketing automation strategies

A/b Testing Analytics Compliance Crm systems

Paid Social Marketing Manager

Posted 111 days ago

Lead paid social user acquisition

Optimize campaign performance and ROI

A/b Testing Budgeting Google Analytics Marketing Automation

Remote User Acquisition Specialist

Posted 112 days ago

Acquire new users for travel platform

Develop and optimize digital campaigns

A/b Testing Campaign Management Content Strategy Data Analysis

Lead Applied AI Engineer

Posted 114 days ago

Lead end-to-end AI product development

Design and evaluate AI-driven experiments

A/b Testing Full-stack Development Mysql Postgresql

BI Analyst – Sporty Group

Posted 114 days ago

Deliver actionable business insights

Develop and optimize data pipelines

A/b Testing Ab testing Airflow AWS

Wikipedia Reader Growth Lead

Posted 115 days ago

Enhance Wikipedia’s reading experience for modern users.

Develop and scale innovative content discovery features.

A/b Testing Ab testing Agile Agile Methodologies

Reader Growth Product Manager

Posted 115 days ago

Enhance Wikipedia reading experience

Develop intuitive content discovery features

A/b Testing Ab testing Agile Agile Methodologies

Wikipedia Reader Growth Lead

Posted 115 days ago

Evolve Wikipedia's reading experience for new generations

Develop and deploy intuitive, multimedia features

A/b Testing Ab testing Agile Agile Methodologies

Reader Growth Product Manager

Posted 115 days ago

Enhance Wikipedia reader engagement for new generations

Lead cross-functional teams to deliver innovative features

A/b Testing Ab testing Agile Agile Methodologies

Reader Growth Product Manager

Posted 115 days ago

Enhance Wikipedia reading experiences for modern audiences.

Lead cross-functional teams to develop and scale new features.

A/b Testing Ab testing Agile Agile Methodologies

VP Analytics & AI Leadership

Posted 116 days ago

Lead and scale a global analytics team

Drive business impact through advanced analytics and AI

A/b Testing Ab testing Analytics Customer Experience

Product Designer Monetization

Posted 117 days ago

Drive user activation, conversion, and retention

Design ethical and transparent monetization flows

A/b Testing Analytics Cross-functional Collaboration Data Analysis

Senior Product Analyst Role

Posted 120 days ago

Drive business growth through analytics

Deliver actionable insights from data

A/b Testing Ab testing Analyst BigQuery
overtime