Field Marketing ABM Manager

New

Skills

Cross-functional Collaboration Salesforce

Job Overview

As a Field and ABM Marketing Manager - Central, you will be responsible for developing strategic partnerships with regional sales to align marketing strategies with pipeline and revenue goals. Your role will also involve designing and implementing ABM programs for targeted accounts, utilizing both 1:few and 1:many approaches. You will collaborate with cross-functional teams to create integrated campaigns across various channels, plan regional events to drive mid-funnel engagement, and use data-driven insights to optimize campaign performance.

Responsibilities
  • Develop ABM programs for targeted accounts
  • Create integrated campaigns with cross-functional teams
  • Plan and host regional events
  • Measure and optimize campaign performance
  • Coordinate with Sales on campaigns and feedback loops
Requirements & Qualifications
  • 3-5 years of experience in B2B enterprise marketing
  • Expertise in field marketing and ABM
  • Strategic thinker with bias for action and results
  • Strong project management skills
  • Excellent communication and collaboration abilities
  • Experience with Salesforce, Marketo, 6Sense, and LinkedIn Campaign Manager
  • Willingness to travel 20-25%

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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