Growth Content Marketing Manager

New

Skills

Analytics CMS Content Marketing Demand Generation Performance Marketing Product marketing Seo

Job Overview

Build Growth Content Marketing as a global discipline; establish best practices and scalable processes. Own end-to-end demand gen content: SEO, gated assets, mid-funnel content, product-led narratives. Write, edit, and ship SEO pages, ebooks, whitepapers, and guides. Partner with Product Marketing to translate launches into searchable, sellable content. Use insights to improve ICP targeting, segmentation, messaging, and distribution. Align content with keyword intent, funnel stages, and conversion goals with SEO/Performance.

Responsibilities
  • Build Growth Content Marketing as a global discipline
  • Establish best practices and scalable processes
  • Own end-to-end demand gen content including SEO, gated assets, mid-funnel content, product-led narratives
  • Write, edit, and ship SEO pages, ebooks, whitepapers, and guides
  • Partner with Product Marketing to translate launches into searchable, sellable content
Requirements & Qualifications
  • 6+ years of experience in growth content marketing, demand gen content, or SEO-led content roles
  • Proven track record of driving measurable business outcomes across the funnel
  • Exceptional writing and editing skills
  • Strong understanding of SEO fundamentals
  • Data-driven mindset
  • Experience partnering cross-functionally with various teams
  • Experience managing freelancers or agencies
  • Familiarity with common CMS, SEO, analytics, and experimentation tools

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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