Marketing Analyst Role

New

Skills

A/b Testing Ab testing Analyst Entertainment Firebase Looker Studio Marketing Analytics Metabase Mixpanel Sql

Join Sporty Group, a leading online gaming brand renowned for partnerships with world-class champions and innovative sports content. As a Marketing Analyst, you will drive data-informed decision-making and deliver actionable insights to optimize marketing initiatives across global platforms such as SportyBet, SportyTV, and more. This remote-first role offers flexibility, competitive rewards, and the chance to shape the future of everyday entertainment.

Key Responsibilities
  • Analyze marketing data using SQL to identify trends and opportunities for campaign optimization.
  • Communicate key insights effectively through data storytelling for both technical and non-technical stakeholders.
  • Monitor and troubleshoot app and web tracking issues in collaboration with Martech, BI, and development teams.
  • Create detailed dashboards and reports using visualization tools such as Metabase, Looker Studio, and Mixpanel.
  • Assess and implement attribution models to evaluate campaign performance across various ad platforms.
Required Skills & Qualifications
  • Proficiency in SQL for data extraction and analysis.
  • Hands-on experience with marketing analytics and key metrics (LTV, CPA, CPC, ROI).
  • Strong communication and presentation abilities.
  • Expertise in dashboard creation and data visualization tools.
  • Familiarity with app/web tracking tools such as Appsflyer and Firebase.
  • Experience in A/B testing, statistical models, and budget forecasting.
  • Collaborative approach with BI, Martech, and technical teams.
  • Analytical thinking and problem-solving skills.
  • Remote work mindset and adaptability to flexible hours.
  • Product analytics experience is a plus.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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