Senior Digital Copywriter Role

New

Skills

Advertising Content Strategy Content Writing Conversion Rate Optimization Copywriting Google ads Social Media User experience

We are seeking an experienced Senior Digital Content & Copywriter to join our remote team. In this pivotal role, you will craft high-converting, on-brand copy for a variety of digital marketing channels, including PPC ads, landing pages, websites, social media, and scripts. You’ll collaborate across departments, leverage data and AI-powered tools, and continuously optimize content to drive engagement and maximize ROAS in the US market.

Key Responsibilities

Write compelling, high-impact ad copy for PPC, display, social, and video platforms to drive engagement and revenue.
Develop and optimize landing page and ad copy strategies aligned with business goals and keyword strategies.
Collaborate with UX, product, legal, brand, and engineering teams to ensure content consistency and compliance.
Monitor and refine content performance using KPIs such as Quality Score, CTR, CR, ROAS, and margin.
Experiment with emerging ad formats and AI tools to identify new growth opportunities.

Required Skills & Qualifications

8+ years of experience in digital copywriting with a strong portfolio of high-performing ad and web content.
Expertise in PPC, display advertising, and B2C/e-commerce content strategies.
Proficiency in optimizing content for US audiences and multiple digital channels under tight deadlines.
Advanced command of English with outstanding editing and creative skills.
Experience using AI-powered copywriting and automation tools.
Strong analytical mindset with ability to interpret data and drive performance improvements.
Collaborative, proactive attitude with a growth mindset and results-driven approach.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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