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Refine messaging and value propositions for the HeyJobs product suite. Plan and orchestrate go-to-market for launches and major initiatives. Create high-impact sales decks, one-pagers, and battlecards. Collaborate with Product and Sales on launches and campaigns. Analyze user behavior and content effectiveness to identify gaps. Run A/B tests and iterate quickly using data and insights. At least 3 years in Product Marketing with launches and GTM. Expertise in positioning, messaging, ICP definition. Exceptional German writing and storytelling. Customer-centric with strong personas, pain points, and journey mapping. Comfortable with conversion optimization and funnel analysis. Strategic thinker with hands-on output and AI as multiplier. People & Values: respectful culture and diversity. Transparent communication with monthly All-Hands and Q&A. Work-life balance: holidays, extra days, and WFA policy. Career growth: 7-step framework and regular reviews. Mental health support via nilo.health and related programs.
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Drive performance through campaign setup and optimization.
Maximize ROAS through A/B tests.
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Own lifecycle marketing strategy and execution
Partner with GMs and cross-functional teams
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Own end-to-end enrollment journey for PromisePay plans
Partner with Design & Engineering for fast, mobile-first experiences
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Drive revenue and growth through paid search strategies
Optimize campaign performance across multiple platforms
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Oversee user experience of products
Collaborate with cross-functional team
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Define and maintain Adobe Target operating model, governance framework, and standards.
Establish best practices for activity setup, audiences, offers, workspaces, and permissions.
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Lead product development and strategy
Collaborate with cross-functional teams
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Design and improve digital products from concept to launch
Collaborate with cross-functional partners to drive consensus
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Define and maintain Adobe Target operating model
Establish best practices for activity setup and governance
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Define product strategy and roadmap for engagement and loyalty.
Own key product metrics related to retention and usage frequency.
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Optimizing marketing campaigns across media platforms
Analyzing data to reveal insights
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Lead discovery and delivery for client streams
Balance strategy with hands-on work
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Drive revenue and growth through paid search strategies
Manage end-to-end campaign execution and optimization
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Lead analytics projects effectively
Develop domain expertise in client's business space
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Establishing and operating an Adobe Target COE
Enabling teams to design, launch, and scale experiments
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Build and lead a high-performing Growth Platform team
Define product vision for growth initiatives
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Drive revenue growth through pricing and experiments.
Analyze device data to shape strategy and product impact.
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Drive growth through analytics and modeling
Integrate ML models for product enhancement
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Build onboarding experiences using multiple components and APIs
Collaborate with various teams to define product strategy
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Oversee user experience of a product from concept to launch
Collaborate with cross-functional partners
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Lead discovery and delivery for multiple streams.
Collaborate with diverse, cross-functional teams.
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Define product strategy and roadmap for engagement and loyalty.
Own key product metrics such as retention rate, session frequency, and LTV.
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Oversee user experience from concept to launch
Collaborate with cross-functional partners
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Own end-to-end lifecycle marketing strategy and execution
Build and optimize multi-channel HubSpot email flows
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Oversee user experience of a product from concept to launch
Collaborate with cross-functional partners for consensus
Posted 3 days ago
Lead lifecycle strategy to grow business across regions
Optimize digital channels for conversion and retention
Posted 3 days ago
Define product strategy and roadmap for engagement and loyalty
Own key product metrics and drive product development
Posted 3 days ago
Oversee user experience and design process
Collaborate with cross-functional partners
Posted 3 days ago
Drive revenue and growth for clients through paid search strategies
Optimize campaign performance across various paid search channels
Posted 3 days ago
Define product strategy and roadmap for engagement and loyalty
Own key product metrics such as retention rate and LTV
Posted 3 days ago
Lead the user experience design process from concept to launch
Collaborate with cross-functional teams to drive consensus
Posted 4 days ago
Define product strategy and roadmap for engagement and loyalty.
Own key product metrics such as retention rate, session frequency, and LTV.
Posted 4 days ago
Oversee user experience from concept to launch
Collaborate with cross-functional partners for consensus
Posted 4 days ago
Define product strategy and roadmap for engagement and loyalty
Own key product metrics and drive product development lifecycle
Posted 5 days ago
Engage and grow Handshake's AI expert network
Develop growth strategies for expanding the AI research community
Posted 5 days ago
Create user-centered digital products
Collaborate with cross-functional partners
Posted 5 days ago
Define product strategy and roadmap for engagement and loyalty
Own key product metrics such as retention rate and session frequency
Posted 5 days ago
Deeply understand billing system
Optimize subscription revenue
Posted 5 days ago
Develop and implement international performance marketing strategies for brokerage and crypto industries.
Own and optimize key metrics like CAC, LTV, and payback by channel.
Posted 5 days ago
Drive growth across the self-service funnel
Develop and execute growth strategies
Posted 5 days ago
Oversee user experience of products from concept to launch
Collaborate with cross-functional partners
Posted 6 days ago
Own CLEAR Travel product portfolio for mobile and web
Define long-term vision, strategy, and roadmap for travel experiences
Posted 6 days ago
Define product strategy and roadmap for engagement and loyalty
Own key product metrics and drive product development
Posted 6 days ago
Oversee user experience design from concept to launch
Collaborate with cross-functional partners
Posted 6 days ago
Own key product initiatives in emerging areas
Implement personalized, data-driven user experiences for fans
Posted 6 days ago
Oversee user experience of a product from concept to launch
Collaborate with cross-functional partners for consensus
Posted 7 days ago
Own end-to-end marketing strategy with activations as KPI
Lead creative strategy for enrollment and lifecycle campaigns
Posted 7 days ago
Develop and implement data science and ML solutions
Maintain data pipelines with SQL and Snowflake
Posted 7 days ago
Build and optimize a comprehensive growth system for driving conversions and revenue.
Run experiments and tests regularly to learn and scale with Brand and Product Marketing.
Posted 7 days ago
Drive revenue and growth for clients through paid search strategies.
Manage end-to-end campaign execution and optimization.