Startup Growth Marketing Manager

New

Skills

kpis Marketing Automation Sql Statistics

As a Startup Growth Marketing Manager, you will be responsible for owning the annual growth marketing plan for startups. Your role will involve aligning paid, owned, and partner channels to drive demand and translating partner-led opportunities from VCs, accelerators, and tech partners into effective campaigns. You will prioritize funnels and high-potential cohorts by impact and scale, define KPIs, own multi-touch attribution, and build dashboards tying activity to revenue. Additionally, you will create content that drives discovery and conversion, such as case studies and playbooks.

Key Responsibilities
  • Own annual growth marketing plan for startups
  • Align paid, owned, and partner channels to drive demand
  • Translate partner-led opportunities into campaigns
  • Prioritize funnels and high-potential cohorts by impact and scale
  • Define KPIs, own multi-touch attribution, and build dashboards tying activity to revenue
  • Create content that drives discovery and conversion
Requirements & Qualifications
  • 4+ years in growth, performance, or product marketing in B2B SaaS with end-to-end ownership
  • Proven experience building paid and partner-led channels that generated pipeline and revenue
  • Strong experimentation discipline and statistical literacy
  • Deep familiarity with startup ecosystems (VCs, accelerators, incubators)
  • Excellent analytics skills; comfortable with SQL
  • Operational experience with marketing automation: Clay & Marketo
  • Clear, direct communicator

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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