Web Marketing Specialist

New

Skills

A/b Testing Content management systems Css Digital Marketing Html Jira Project Coordination

Logo Brands is seeking a Marketing Specialist for Web Experience to help drive engaging digital experiences for sports and lifestyle merchandise. The role focuses on building and optimizing landing pages, coordinating cross-functional web projects, and supporting marketing initiatives across multiple websites and languages. Join a dynamic team dedicated to enhancing online user journeys and increasing fan engagement through innovative web solutions.

Key Responsibilities
  • Build and maintain landing pages and marketing content using Builder.io and basic HTML/CSS.
  • Coordinate web projects and optimize the marketing funnel across multiple websites and languages.
  • Partner with marketing managers to conduct A/B tests and improve conversion rates and user experience.
  • Collaborate with design, marketing, and development teams to deliver web projects on time and to specification.
  • Analyze online user journeys, identify pain points, and implement improvements for better engagement.
  • Support online merchandising including product presentation, categorization, and promotions.
  • Track and report on key web page performance indicators to measure marketing success.
Required Skills & Qualifications
  • 2-5 years of experience in digital marketing, web production, or a similar role.
  • Basic proficiency in HTML and CSS.
  • Fluent in written and spoken English.
  • Strong attention to detail and ability to manage multiple tasks simultaneously.
  • Excellent written and oral communication skills.
  • Organized, flexible, proactive, resourceful, and efficient with strong problem-solving abilities.
  • Collaborative mindset and strong interpersonal skills.
  • Legally authorized to work in Mexico (visa sponsorship not available).
  • Experience with drag-and-drop or headless CMS (e.g., Builder.io), A/B testing tools, website localization, web analytics (e.g., Google Analytics GA4), and project management tools (e.g., JIRA) preferred.
  • Familiarity with the Christian market is a plus but not required.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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