Customer Marketing Manager Role

Mitratech, a global leader in enterprise legal, risk, and HR management solutions, is seeking a Customer Marketing Manager to join our remote team in Canada. This role focuses on executing a unified customer lifecycle program to enhance engagement, drive product adoption and retention, and nurture cross-sell and advocacy opportunities. The ideal candidate will collaborate across marketing, product, and sales teams to deliver impactful campaigns supporting our Corporate, Legal, and Claims products. Join a diverse and innovative environment, working with cutting-edge technologies and serving a vast international client base.

Key Responsibilities

• Design, execute, and optimize multi-channel customer lifecycle campaigns to increase engagement and retention.
• Collaborate closely with marketing, product management, sales, and senior leadership to align on customer initiatives.
• Drive product adoption, retention, cross-sell, and advocacy through targeted programs and communications.
• Track, analyze, and report on campaign effectiveness, providing data-driven insights for continuous improvement.
• Refine messaging and content based on competitive analysis and customer feedback.

Required Skills & Qualifications

• 3-5+ years of customer marketing or customer lifecycle experience, preferably in B2B technology.
• Proven success in multi-channel marketing campaigns focused on customer engagement and retention.
• Strong written and verbal communication skills, including executive-level copywriting.
• Excellent relationship-building skills and ability to work collaboratively with cross-functional teams.
• Strong analytical skills with experience in campaign tracking and data-driven recommendations.
• Ability to manage multiple projects and initiatives effectively within deadlines and budgets.
• Remote work capability within Canada, with availability during core EST business hours.