Senior Brand Manager

New

Skills

Brand management Cross-functional team collaboration Fast-paced environment Interpersonal Communication Project Management

Job Overview

Bolthouse Farms is seeking a Senior Brand Manager to lead the development and implementation of marketing strategies for their product range of healthier food options. This remote position will work closely with the Director of Marketing to meet revenue targets and enhance brand equity.

Responsibilities

Lead the development and implementation of the Bolthouse Farms marketing strategy
Achieve annual and multi-year revenue targets
Enhance brand equity in line with company vision
Collaborate with cross-functional teams and agency partners
Analyze market data and lead new innovation launches

Requirements & Qualifications

Bachelor’s degree required; MBA preferred
Minimum of 8 years of brand management experience in food CPG
Proficiency in analyzing market data through Circana IRI/Nielsen
Strong project management skills and attention to detail
Excellent interpersonal communication and team working skills
Experience leading and launching new innovation
Experience working with agency partners to develop marketing plans
Comfortable working in a fast-paced, fast-changing environment

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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