The company operates in the entertainment industry, offering a platform for booking movie tickets and experiencing sports events. With a well-established presence in Mumbai, the company is in its expansion stage, continually adding new cinemas, shows, and experiences to cater to a growing customer base. The company is focused on enhancing user experience and expanding its reach to new locations.

The company has achieved significant milestones in its history by introducing a wide range of new releases and re-releases in various languages like Hindi, Marathi, Tamil, Telugu, Malayalam, Gujarati, English, and Japanese. It has successfully partnered with major banks and digital payment platforms to offer exclusive discounts and deals to customers. The company's continuous focus on customer satisfaction and technological advancements has helped it maintain a competitive edge in the market.

One notable case study involves the successful screening of the Premier League match between Liverpool and Manchester City on the big screen, attracting a large audience and creating an immersive viewing experience. Another significant project includes the promotion of various regional films in languages like Gujarati, Marathi, and Telugu, catering to the cultural diversity of the audience and contributing to the growth of regional cinema.

The company has organized key events such as the IMAX Trailer Screening, offering a unique cinematic experience to the audience. It has also launched new releases like 'WICKED,' 'I WANT TO TALK,' 'THE COLORS WITHIN,' and 'GLADIATOR II' to engage movie enthusiasts. Furthermore, the re-release of popular films like 'KAL HO NAA HO,' 'BHOOL BHULAIYAA 3,' and 'SINGHAM AGAIN' has received a positive response from the audience, showcasing the company's commitment to offering a diverse range of entertainment options.